BUYING FOR HIM
If you are here for your husband, your dad or your grandad, you are in good company. A lot of Frank's orders start with someone who loves him and got tired of watching him quietly put up with it. Here is everything you need to get it right first time.
“My husband found these comfortable and they've given him confidence and doesn't feel the need to use disposable pads anymore”
Getting the size right
Choose the size he wears in regular underwear. Our fit runs slightly small, so if he is between sizes or you are not sure, go one size up. The fabric moves with the body, so a size up sits comfortably rather than baggy.
If the size is not quite right, a swap is easy. As long as a pair has not been worn against the skin, we will exchange it for a different size, so there is no need to overthink it.
Choose his style
All three look and feel like a normal pair of good boxer briefs. The only difference is how much they hold, so pick the one that matches his day.
The Active
£20.00
For the odd drop and dribble
The Everyday
£22.00
For small leaks through the day
The Ultra
£27.00
For heavier days and long stretches
How to give it without making it a thing
Some men would rather not talk about it, and that is fine. You do not need a speech. These look and feel like a normal pair of good boxer briefs, so most people simply put them in the drawer alongside the others, or hand them over with nothing more than “thought you would like these, they are supposed to be really comfortable.” The pants do the rest.
If he does want to know more, the honest pitch is short: it is regular underwear with the protection built in, and it goes in the washing machine like everything else.
Practical bits
Machine wash at 30 to 40 degrees, no fabric softener, line dry. Most men settle on three to five pairs so a fresh one is always ready, and bundles save up to 20% when you are ready to top up his drawer.